Crossing the communication chasm to drive targeted productivity improvements

Atlassian platform teams are responsible for driving cross-cutting engineering efforts to increase developer productivity and uplift engineering health. This means those teams working on developer productivity have a unique reliance on other teams to ensure the adoption of their platform capabilities – getting code changes into other teams’ codebases is critical to their success.

However, we heard through our quarterly DevProd survey that there was an organizational chasm between the product and platform teams, resulting in the product teams being inundated with many requests that often came in sideways without clarity on the actual ask from the platform teams. To be effective in improving developer productivity, we needed to become more effective in communicating with engineering teams across the org and give them clear visibility into upcoming priorities so they can plan ahead.

Join us to learn how Atlassian bridged the gap between platform and product teams by using campaigns as the unit of change to effectively scope, target, and communicate changes across hundreds of engineering teams and thousands of services to sustainably drive productivity improvements.